The Norwegian singer-songwriter Mathea-Mari has lived a few lifetimes in the music world. A standout finalist on Norway's Got Talent at 12 and a Junior Eurovision winner by 14, for the rising star, her early career was peppered with stages many artists only ever dream of. But on her new release "Crush," she is formulating her very own sound and re-introducing herself to the world one luminous melody at a time.
"Crush" stands as the second piece of Mathea-Mari's new music era, following her heartfelt debut single, "Tired of Fixing a Broken Heart." "Crush" shines a different light on Mathea's bubbly, flirtatious, and insouciantly cool side.
Initially produced by the legendary music brain Rick Beato for the rock band SomeOtherLife in 2003, "Crush" has been reincarnated in Mathea-Mari's hands as a glittering, summer-ready pop anthem. She draws out the bones of a rock track, drapes it in sugary pop layers, and gives it an infectious buoyancy that's as saucy as a first kiss and as intimate as a stolen daydream.
Mathea-Mari, in terms of vocals, strikes the exact balance of charm and confidence that is unfathomably seasoned and delightfully fresh, all at once. Her delivery has just about enough sugar to make it radio-friendly, but it never loses the emotional thread that's clearly in her DNA as a performer. There's a wink in the tone, a heartbeat in the rhythm. "Crush" doesn't just tell you about infatuation, it lets you feel it.
Most exciting is how Mathea-Mari makes this track her own. It's a reinvention. In her hands, "Crush" is a statement that pop can be sharp-minded, memory-inducing, and future-oriented all at once. With "Crush," Mathea-Mari is just getting started.

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