A!MS is trailblazing a lane of his own in the music industry with the release of his genre-bending album, "Peak Season." Full of reggae, world, and dance music vibes, this led to A!MS' self-formulated "Global Street" sound, which worked as a brazen blend of hip hop, UK garage, and Mediterranean culture.
Crafted in Cyprus, a place that prioritizes freedom to create those images in solitude and away from the record industry madness, A!MS has been described as a "music industry desert." "Peak Season" is a celebration of making art outside all that noise. For A!MS, Cyprus became a creative refuge in which world music might be given new life. In just 23 minutes, he transforms this safe space into a manifesto, nodding to the rebellious spirit of pirate radio while remaining firmly grounded with his Cypriot-Lebanese-Italian heritage.
It's packed with heavyweight collaborations, including the likes of Julian Marley, ArrDee, Ramz, Blanco, ZieZie, Liilz Dvrkskyy, Brodie, and many more. "Peek Season" features co-production from legendary hitmakers Cool & Dre, as well as Antaeus, Michelin Shin, Golden, and a collection of international talent, offering both clean and disruptive, yet seamless underground grit to world-class execution.
Standout tracks like "My Best" and "Champione (with Blanco & Ramz)" capture the spirit of a generation determined not to be defined. A!MS turns up on "Need Somebody" with ArrDee and "Light & Love" with Julian Marley. The impressive contrast that he can make between the hard-hitting beats and a deep, soulful underpinning. Speaking on his vision, A!MS explains, "It's built for the creators of today, influencers, streamers, sneaker collectors, and more. It's a sound genre that breaks the limits others try to impose, where music is timeless, art is limitless, and the power is back in the hands of the people." With Peak Season, A!MS is starting a revolution.
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